diff --git a/selected/http_to_phy.md b/selected/http_to_phy.md
index 969e76b..54d2754 100644
--- a/selected/http_to_phy.md
+++ b/selected/http_to_phy.md
@@ -12,11 +12,12 @@ Our packets look like this:
 ETHERNET > IP > TCP > HTTP
 ```
 [NOTE(cloin): Figure out how to break out this analogy, this makes a useful textual transition]
+
 Relate it to what a USPS facility might be responsible for on a given day, perhaps?
-HTTP is the request to Amazon to buy a product? "I want this product sent to my address"
-HTML is the contents of the contents of the package you will receive -- the final product itself
-TCP is the information USPS uses internally to move the package from facility to facility, until it arrives at your address. Each facility is a proxy.
-IP is the SHIPPING LABEL telling USPS where the information should arrive
+- HTTP is the request to Amazon to buy a product? "I want this product sent to my address"
+- HTML is the contents of the contents of the package you will receive -- the final product itself
+- TCP is the information USPS uses internally to move the package from facility to facility, until it arrives at your address. Each facility is a proxy.
+- IP is the SHIPPING LABEL telling USPS where the information should arrive
 
 ## HTTP -- Where Your Message Lives
 Browsers use HTTP (Hypertext Transfer Protocol) to communicate with web servers to request and receive web pages, and perform